SINGAPORE, July 31, 2017 — Singapore-based start-up HugProperty, a property platform which provides property buyers and sellers with unbiased, expert-guided information, is pleased to announce the appointment of Mr. Ku Swee Yong, Chief Executive Officer of International Property Advisor, as a co-founder. The move is part of HugProperty’s strategic plans to provide customers with expert insights focusing on a credible and factual analysis of properties. HugProperty aims to eliminate unnecessary delays to property transactions by providing unbiased information amidst the myriad of misleading information present in today’s market.
As a successful property agent and analyst, Mr. Ku is recognized as a locally acclaimed thought-leader in the industry. With a deep and extensive understanding of Singapore’s property scene, Mr. Ku is especially well versed in the core central region, namely property districts 9, 10 and 11.
In his new role, Mr. Ku will be able to advise HugProperty users on their property purchase. Renowned for his proven track record and expertise on issues affecting the property market, Mr. Ku often speaks up against the typical ‘sales talk’ and is fiercely protective of his clients from making ill-advised property purchasing decisions.
Incoming co-founder of HugProperty, Mr. Ku Swee Yong commented, “I have seen how local property buyers and sellers are often exposed to incorrect and biased information. With a shared vision of providing accurate and factual consultations, I decided to join HugProperty as a co-founder to take the platform to even greater heights.”
Co-founder of HugProperty, Dr. Andy Teoh added, “We are very fortunate to have Mr. Ku on board. With his years of valuable on-the-ground experience and proven capability in property analytics, we believe that our customers can benefit from Mr. Ku’s expertise. Our aim is to model the thought process of good quality property advisors onto our AI-platform to make their knowledge more accessible to HugProperty’s clients.”
His Royal Highness Prince Abdul Qawi of Brunei Darussalam, HugProperty’s lead investor, expressed, “I have always found Mr. Ku’s advice to be factual, unbiased and relevant. He once asked me to hold back on an intended property purchase, even though his firm would have earned significant fees. Mr. Ku’s integrity in his property recommendations and willingness to protect his clients is admirable. I am glad he has joined HugProperty.”
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